| Answers |
Q1. |
What is the Global Services O’SourceBook 2008? |
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The Global Services O’SourceBook is a premium resource of detailed information about service providers compiled in the form of profiles and listings. |
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Q2. |
Who is publishing the O’SourceBook 2008? |
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The O’SourceBook is being produced by Global Services, a CyberMedia group publication.
Global Services is a media platform launched in February 2006 with two objectives of facilitating global service delivery and providing cost effective advertising media solutions to the global buyers and suppliers of business and technology services. The Global Services offerings consist of a monthly print magazine, a website (www.globalservicesmedia.com) and a series of events through the year. |
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Q3. |
What will be the format of the O’SourceBook? |
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The O’Sourcebook will be produced in four formats;
- Print
- A Searchable CD
- Online
- Digital
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Q4. |
Who is it created for? |
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- This is being primarily created for buyers of outsourcing services who want to locate service providers across the world.
- We also see it as an information source for analysts, consultants, advisers and providers themselves.
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Q5. |
What is the circulation of the O’SourceBook? |
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- 25000 copies in print
- 50000 CDs
- Online
- Digital – www + over 100,000 email recipients
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Q6. |
How will this be distributed to target readers? |
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- The 25000 print copies will be distributed to qualified subscribers of Global Services in North America.
- The searchable CD will be sent to qualified buyers of services in North America & Western Europe.
- It will also be available online (www.osourcebook.com). It will be promoted throughout the year through Global Services website, magazine, events and other associate media platforms.
- More than 100,000 digital magazines will be circulated to selected databases who have requested for this option, and can also be viewed through our online properties.
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Q7. |
What is the profile of the organizations it will be distributed to? |
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The O’SourceBook will reach Fortune 1000 companies, Global 2000 enterprises. It will also reach SMEs across various verticals who have indicated they will be outsourcing significantly through the coming days, and are either seeking or will be short listing service providers. (Click here to view the distribution chart). |
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Q8. |
Why is it called the Buyer-Seller Platform? |
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Many outsourcing decision-makers are new to the field and face a complex set of issues, only one of which is provider selection. They are pressed for time. Though many have rigid criteria for selecting a provider, there's no such process for determining their short list. Many cannot afford an advisory firm and, until now, have had to rely on word-of-mouth recommendations and informal consultants. Outsourcing decision-makers have never had an easy-to-use resource where they can locate a number of potential providers quickly. This is the need that O’SourceBook 2008 will meet, and who can better do it than Global Services. |
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Q9. |
What content will O’SourceBook cover? |
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- It will carry profiles/listings of outsourcing service providers primarily based on verticals serviced, skill sets and locations.
- The services will cover IT Outsourcing (ITO), Business Process Outsourcing (BPO) and all key skill sets in these areas addressing each sub-segment of these two vast areas.
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Q10. |
Is this a database directory? |
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To an extent, it is. But it goes beyond the normal listings that are available in regular directories. The O’SourceBook carries profiles of organizations depending on the listing they select in order to be able to help service buyers identify and shortlist the specific category of service providers they seek |
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Q11. |
How will a provider benefit by getting profiled? |
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- Visibility through the year within potential buyers of services.
- Assist service providers to get on their prospect's radar screen whenever they seek a service provider through the year.
- Promote new or lesser-known service capabilities:
- Showcase new customers in key verticals.
- Announce new delivery capability, service roll-out and geography.
- Share experience of significant changes (acquisitions, funding, partnerships) their prospective customers should know about.
- Communicate new customers or vertical strengths that are new or not widely known.
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Q12. |
What are the various profile options? |
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Platinum
Gold
Silver
Box listing
Bold Listing
Free Listing |
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Q13. |
What are the differences and benefits of each option? |
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| Membership benefits |
Platinum |
Gold |
Silver |
Box |
Bold |
General |
| Print Profile |
Full page |
Half page |
Quarter page |
Box |
Bold |
Listing |
| CD profile |
Full frame |
Half frame |
Quarter frame |
Box |
Bold |
Listing |
| Digital mag profile |
Full page |
Half page |
Quarter page |
Box |
Bold |
Listing |
| Web profile |
Detailed |
Limited |
Limited |
Limited |
Limited |
Limited |
| Membership validity |
1 year |
1 year |
1 year |
1 year |
1 year |
1 year |
| Membership Kit |
10 |
5 |
3 |
2 |
1 |
0 |
| Online updation feature |
Yes |
Yes |
Yes |
Yes |
Yes |
Yes |
| Personal login page |
Yes |
Yes |
Yes |
Yes |
Yes |
Yes |
| Customised login page |
Yes |
Yes |
Yes |
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| Logo on member profile page |
Yes |
Yes |
Yes |
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| Magazine subscription* |
5 |
3 |
1 |
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| Banner ad on web profile |
Long |
Tile |
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| Profile on www.globalservicesmedia.com |
Yes |
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| Member details on partner page |
50 words |
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| Bold fonts on Index page Index |
Yes |
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| Page number highlighter on Index page |
Yes |
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| Sponsored link on web for 1 year |
Yes |
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| CD space for docs/PPT/Video |
5MB |
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| INVESTMENT ($) |
1999 |
1199 |
599 |
299 |
100 |
FREE |
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Q14. |
The basic listing is free. Why should we pay for an enhanced listing? |
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Providers stand to miss out on deals if they depend solely upon word-of-mouth recommendations. Even a large provider may not be well known in some verticals or domains. An enhanced listing will help them differentiate. In this super-competitive space, it might make the difference between being contacted or not. The O’Sourcebook 2008 will work for the provider for a full year and in a variety of formats. Even if you convert only one lead from the O’SourceBook, was it not worth $1,000 (Gold level)? |
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Q15. |
How can a services provider list his company in the O’SourceBook 2008? |
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Services providers can list their organizations by directly logging on to http://www.osourcebook.com and submitting information by completing an online form. |
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Q16. |
How will services provider pay for his listing? |
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For all profiles that are submitted online, payments will have to be made online. Alternately the service provider can send a cheque payment
All payments will be 100% advance. |
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Q17. |
How will the services buyer navigate through the O’SourceBook to search for providers? |
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- Print – All listings will be categorized alphabetically according to the name of the service provider. The print edition will have three indexes to enable the buyers to search for the providers through
1. Skill sets
2. Verticals serviced
3. Location of delivery centers.
- CD – Will be searchable across the same three parameters mentioned above for print.
- Online – Will be searchable across the same three parameters mentioned above for print.
- Digital – Will be a digital version of print with search options.
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Q18. |
Are there any advertising opportunities in the O’SourceBook? |
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Yes. The services supplier can avail of various advertising options. For information, please visit www.osourcebook.com or contact us at marketing@osourcebook.com. |
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Q19. |
Will I be able to update information in the O’SourceBook? |
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Yes, you will be able to update information on web edition. The information provided in print and on the CD cannot be updated after March 31, 2008. |
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Q20. |
When will the O’SourceBook be released? |
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The O’SourceBook will be released in April 2008. |
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Q21. |
How do I receive a print/CD copy of O’SourceBook? |
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If your organization has taken a paid membership, you will get copies free of cost. However, if you would like to book a Print or CD copy, write to us at marketing@osourcebook.com.
If your organization is a current qualified subscriber of the Global Services print magazine based in North America, it will be receive one copy of the print edition. If it is a qualified subscriber based in Western Europe, it will receive a CD edition. |
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Q22. |
What does a buyer/user pay for the O’SourceBook? |
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This is available to 75,000 qualified subscribers at no cost.
Anyone else seeking a copy will have to pay $14.99 for a copy of the print or CD. Postage will be charged extra. |
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Q23. |
How different is this from other resources available for a user? |
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O'SourceBook is a very important tool for buyers of outsourcing services, hence a dedicated website, CD, print copy and digital copy is made available and is marketed across the year,through various mediums.
We believe there are no other such resources available so far. However, some directories available only online are mere database listings.
The issue with those online directories is that they are on web and never promoted as a tool for buyers, unlike the O'SourceBook.
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Q24. |
What is the last date of registration in O'SourceBook ? |
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February 15, 2008. |
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Q25. |
How will Global Services verify the authenticity of the data submitted by service providers? |
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The Global Services team will verify the data from the databases and expertise available with them. Any service provider providing incorrect information will be disqualified and no payments will be refunded in such cases. |
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